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Will Burrus joined JMJ as Chief Technology Officer in June 2021, bringing a reputation as a visionary technology entrepreneur and executive. Known for his ability to simplify complex technology concepts and transform them into practical business opportunities, Will has a unique talent for making innovation accessible to all.

Throughout his career, Will has held key technology roles across diverse industries, including leadership positions at BMW Finance, Chase Bank, Abrasive Technology, and Northlich advertising. Most recently, he served as CTO of Lower.com, a rapidly growing FinTech company.

In addition to his corporate experience, Will is a serial entrepreneur who has founded multiple companies tackling critical challenges in healthcare, the music industry, and human resources. Among his ventures, he founded Immersive.is, a virtual reality content creation studio that explores the intersections of cognition, empathy, and immersive technology—a journey he highlighted in his TED talk on VR and empowerment.